Become the Trusted Voice in Marketing Leadership
The Influential Marketing Leadership Accelerator is a 10-week programme for ambitious marketers who are ready to elevate their strategic influence, gain leadership confidence, and position marketing as a true business driver.
Whether you're a new CMO, VP of Marketing, or an experienced leader feeling stuck in the weeds, this programme will transform how you lead—and how the business sees you.
BOOK YOUR SPACE
Is This You?
- You’re leading a marketing function, but feel more
like a project manager than a strategic partner. - You’ve built campaigns and teams—but still
struggle to influence the CEO, CFO or wider C-
suite. - You constantly battle for budget, buy-in, or belief in
marketing’s value. - You know you're capable of more, but can’t find the
time, tools or headspace to step up. - You’re tired of being reactive, overlooked, or stuck
in the execution trap. - You’ve fallen out of love with Marketing.
Then you're exactly who we built this for.
Introducing theÂ
Influential Marketing Leader Accelerator
Elevate Your Impact, Influence, and Career in 10 WeeksÂ
Speak the Language of Strategy
Learn how to connect marketing to commercial outcomes so you gain credibility with the CEO, earn the CFO's trust, and lead the room with confidence.
Lead a Team That Delivers
Build a team with the right skill mix, align them around a powerful mission, and coach them to perform without burning out or micromanaging.
Influence Without Authority
Mobilise peers, win support for your ideas, and build cross-functional alliances—even when people don’t report to you.
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Marketing has changed. Has your leadership kept up?
You’re brilliant at doing marketing—driving campaigns, building brands, and delivering results. But today, doing isn’t enough.
 To win bigger budgets, secure executive buy-in, and drive growth, you need to lead marketing—not just execute it.
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The role of marketing leaders has become increasingly pivotal.
Yet, many find themselves grappling with challenges that hinder their effectiveness and career progression.
Research confirms this disconnect.
- 71% of marketers believed their business impact was high.
- But only 44% were satisfied with their career path.
- Their bosses had an even bleaker view - of all their direct reports, marketers were rated last in career success.
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"Emma’s course is a game-changer for marketing leaders who want to confidently sell and influence their brand and strategy across the business."
 "Emma has a remarkable way of helping navigate the complexities of influence, providing a safe space to reflect on growth areas while reinforcing (hidden) strengths. I am regaining my confidence each week and feel more equipped to drive effective buy-in from the top down.
More than anything, Emma has reignited my passion for marketing, helping me approach it with a renewed strategic mindset and reinforced a commitment to continuous learning and my own leadership growth."
Testimonial
Michelle, CMO
Why This Course Matters Right Now
Marketing has never been more complex—and more misunderstood. With shrinking budgets, growing pressure, and AI changing the game, marketing leaders must be more than executional experts. This programme gives you the clarity, confidence, and strategic edge to lead with impact in any room.
Many marketers in this programme are feeling stretched thin, under pressure to prove ROI, or sidelined in board conversations. You're not broken. The role has changed.
This course is your path to reclaiming clarity, direction, and influence.
Who It’s For:
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New or emerging CMOs, Marketing Directors, and Heads of Marketing
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Senior marketers who want more influence, clarity, and commercial confidence
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Leaders who are ready to step out of execution and into strategic leadership
How the Programme Works:
10 weeks of self-paced learning, expert coaching, and peer discussion, PLUS
 Weekly video lessons, frameworks, and real-world assignments
 A private Whatsapp space for collaboration, support, and accountability
 Live coaching and Q&A sessions with Emma Clayton
 Certificate in Influential Marketing Leadership upon completion
I Want A Seat
What You’ll Walk Away With
A clear, confident leadership identity and voice
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A high-performing team with the right skill mix and mission
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Practical tools to influence your CEO, CFO, peers, and board
A leadership framework tailored to your leadership context and organisation
The FIVE Activations Framework™Â
 The practical system to close your influence and leadership gaps fast:
-  Activate Yourself – Unshakable confidence, positioning, and strategic clarity
- Activate Your Boss – Communicate impact, secure budgets, and earn trust
- Activate Your Team – Build empowered, focused, high-performing teams
- Activate Your Peers – Influence cross-functional stakeholders and break silos
- Activate Your Customers – Drive sustainable growth and relevance
 These activations are the difference between being in the room and being listened to.
Why Now. What to Expect.
Marketing is evolving faster than ever—and so must you.
You’re here because you want more than just to “deliver leads.” You want to influence decisions, shape strategy, and lead a team that actually moves the business forward.
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The Influential Marketing Leadership Accelerator is your catalyst.
You’ll walk away with the tools, confidence, and clarity to:
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Speak the language of CEOs and CFOs
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Lead a high-performing team without micromanaging
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Influence across the business—even without authority
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Prove the ROI of marketing with commercial credibility
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Rebuild your role as a strategic growth driver
You will be challenged. But you’ll never be alone.
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I was operating at the micro level—constantly proving myself. Now I lead marketing like a business owner. I gained influence across the exec team and clarity I’ve never had before.”
Director of Marketing,
SaaS Scaleup
“This gave me a framework to lead both the strategy and the people. It’s been a game changer for my confidence and my career.”
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Head of Marketing
Biotech
“It should be mandatory for every marketer stepping into a leadership role.”
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 Fractional CMO
Ready to lead marketing with more influence, impact and clarity?
Enrol now and transform how you lead—and how you’re seen.
SIGN UP TODAYHow much time do I need to commit each week?
Is this course tactical or strategic?
Can I expense this through my employer?
Is there a community or cohort?
Will I get 1:1 feedback?
Come and join a cohort of peers who get it, backed by a proven framework, expert coaching, and a community of strategic marketers on the same mission.
This is the course you wish you had 3 years ago.
It’s the one your future self will thank you for.
SIGN UP TODAY